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Graham
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Post by Graham on Jun 26, 2010 8:12:21 GMT -8
en.wikipedia.org/wiki/User_experience_designHas anyone designed using this method? I was at a conference for work yesterday and we were treated to trying this method of design by two User Experience Designers - Jason Buck and Simon Nixon. We began by consdering a Travel Company and how to design it from a user experience perspective so we (in 4 groups of 6) created a 'persona' of a typical user - so for example we had a married mother of two who was a teacher, looking for a short break in the UK. We took into consideration the various aspects of this persona (her internet experience level, the time she had to do it, what she was looking for from her holiday) etc. We then combined each groups' personas and looked for similarities in their needs/expectations and began to create a concept for a site based on the requirements- taking it from an accessibility and usability viewpoint rather than an aesthetic one. It was a great method of designing and it taught me a lot about how on many occasions the usability of a site is neglected because a designer/company has concentrated more on aesthetics. It's also very similar to User Centered Design. What are people's views on this method?
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Kami
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Post by Kami on Jun 26, 2010 8:24:33 GMT -8
i've not tried it (always design based on what personal experience and taste, rather than an overall group or target audience) but i can see the benefits. i don't think i'll be doing it any time soon, at least, not intentionally. i try to concentrate on functionality before aesthetics to begin with anyway, and design my aesthetics around it.
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